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Critic’s Notebook: The Existential Void of the Pop-Up ‘Experience’

AdvertisementCritic's NotebookI went to as many Instagramable “museums,” “factories” and “mansions” as I could. They nearly broke me.A “champagne bubble” ball pit at the Rosé Mansion.Published OnSept. 25, 2018CreditCreditImage by Amy Lombard for The New York TimesSept. 26, 2018One evening this summer, I left work around 6, ducked into a storefront in Midtown Manhattan and stood at the back of a line, waiting to become myself. I was at the threshold of the Rosé Mansion, a pop-up “experience” that is themed around pink wine but promises much more. I had been beckoned there by an Instagram ad featuring a woman with heart-shaped glasses on her face and…

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